Development of customized mobile apps: how they are created and the advantages for companies and digital projects

The Blog

Development of customized mobile apps: how they are created and the advantages for companies and digital projects

Creating a mobile application for your company or your digital project means having a unique tool to optimize work and reach customers. Find out how they develop.
Reading time: 8 minutes

The mobile applications are small but powerful software platforms that offer businesses and digital projects a variety of advantages increasingly evident. This because develop apps for mobile devices means to offer a immediate access and continuously to customers and users. 

Mobile devices, after all, are always with us, and apps are just a tap away. 

This means that companies can radd customers anytime and anywhere, creating a closer and more direct relationship.

Furthermore, mobile apps allow you to personalize the user experience in ways that weren't possible before. Companies, thanks to these tools, can collect data on users and use them to offer targeted content and services, thus improving the customer satisfaction.

From an operational point of view, however, mobile apps can improve internal efficiency because I am able to automate business processes, simplifying tasks such as order management or internal communication.

Their diffusion is exponential and the main reason is that they can respond to one growing demand of convenience, customization and connectivity. 

And let's not underestimate how technological evolution and the increase in the processing capabilities of mobile devices is allowing apps to offer increasingly rich and complex experiences, making them more attractive and functional.

But how mobile applications are developed? AND what are the real advantages for companies and professionals who want to use them to launch their digital projects? Let's see it together.

The advantages of developing customized mobile apps for companies

Applications for mobile devices are an essential element not only of personal life, but also and perhaps above all of professional life. 

Mobile apps are in fact a fundamental tool for companies trying to remain competitive in the digital world, because they allow them to reach, engage and satisfy their customers more effectively. 

Choosing to create a mobile app for your business or digital project, to start with, means putting services and products directly in the hands of users, offering immediate and convenient access.

The apps, consequently, allow you to involve users in a more direct and personalized way through push notifications and in-app interactions. Then, thanks to the possibility of collect and analyze data, apps provide valuable user data that can be used for optimize user experience and make data-driven decisions.

Lastly, mobile apps contribute to customer loyalty, because they help create stronger relationships with them by providing a direct communication channel.

From a more strictly corporate and operational point of view, however, custom apps can simplify complex business processes, improving internal efficiency and productivity.

Another huge advantage of choosing to create customized apps is that they allow companies to promote their brand and to reach a wider audience through campaigns mobile marketing.

Finally, not to be underestimated is the potential of monetization of these tools. Mobile applications can in fact generate direct revenue (through the sale of products or services) but also indirect revenue (through advertisements or subscriptions).

What technologies are used and how mobile applications are developed

Mobile application development is a complex process, requiring a number of key steps, and which therefore does not pass through improvisation. 

Let's start by defining an initial idea: the development and design of a mobile application must start from a well-defined objective. This is why it is important that developers first try to understand what the app should do and which value should offer users.

Once the idea has been defined, with synergistic work between clients and developers, we can move on to the design phase. Here, the developers create a map of theuser interface, deciding how the user will interact with the app, to ensure that the app is intuitive and easy to use.

After planning, comes the moment of effective development. Developers will write the code that will make the app work, using specific programming languages for the platform (such as Swift for iOS or Java/Kotlin for Android). This phase requires technical skills and a deep understanding of the mobile operating system.

Once the app has been developed, we move on to test et al debugging; critical step to ensure that the app runs smoothly and that there are no bugs or errors that may impact the user experience.

Only after passing the tests is the app ready for release. But the work of developers does not end here: companies, in fact, constantly monitor performance of the app and collect data about users, so we can make improvements, release updates, and further customize the user experience.

At this point, all we need to do is learn more about the main mobile app platforms, programming languages and frameworks that the developers of Noitech Software House they use to build custom applications for each digital project.


Android is a mobile operating system developed by Google and is the most popular operating system in the world.
To develop mobile applications for the Android platform, developers can use the Android software development kit (SDK) and the Android Studio development environment.
Here are the main features relating to mobile applications made for Android:

  • Programming language: The main programming language for Android application development is Java. However, it is also possible to use Kotlin, a more modern and concise language, which has become officially supported by Google for Android development. 
  • Android Studio: Android Studio is the official integrated development environment (IDE) for developing Android applications. It is based on IntelliJ IDEA and comes with numerous tools to simplify the development process, including an Android emulator, a debugger, and a visual layout editor.
  • User Interface (UI): Android offers a wide variety of user interface (UI) components, known as “View” and “ViewGroup”. Developers can design the UI using XML or Java/Kotlin programming. Android Studio provides a visual layout editor to facilitate UI creation.
  • Activity and Fragment: Android applications are organized into “Activities” and “Fragments”. Activities represent individual screens of the app, while Fragments are reusable components that can be inserted into Activities.
  • Integration with Android Services: Android offers access to a wide range of system services, including camera, GPS, sensors, SQLite databases, push notifications, and much more. Developers can integrate these features into their applications.
  • Distribution: Once developed, an Android app can be distributed through the Google Play Store or other third-party distribution platforms. Developers need to prepare an APK (Android Package) installation package for distribution.
  • Versions and Compatibility: Android comes in several versions, so developers need to consider compatibility with older versions of the OS. Android Studio provides tools to manage this complexity.


iOS is the operating system developed by Apple for its mobile devices, including iPhone, iPad and iPod Touch.
Unlike Android apps, iOS apps can only be distributed through Apple's App Store, which has tighter control over app distribution than Google.
Additionally, iOS has a more closed ecosystem, meaning apps must follow strict rules.
Here is an overview of app development for iOS:

  • Programming language: The primary programming language for iOS application development is Swift. Swift is a modern, fast and secure language developed by Apple. However, it is also possible to use Objective-C, an older but still widely supported language, especially for legacy applications.
  • Xcode: Xcode is the official integrated development environment (IDE) for developing iOS applications. It provides a code editor, UI editor, debugger, iOS simulator, and testing tools.
  • User Interface (UI): iOS developers can create the user interface (UI) of the application using the Xcode UI editor. They can design the UI visually and define the behavior using Swift or Objective-C code.
  • ViewController: iOS applications are organized into “ViewControllers,” which represent app screens or components. Developers can manage UI logic and interaction within ViewControllers.
  • Distribution on the App Store: Once developed, an iOS app can be distributed through the Apple App Store. Developers must prepare an iOS App Store Package (IPA) installation package for distribution.
  • Interaction with Hardware: iOS developers can leverage the hardware features of Apple devices, such as Touch ID, Face ID, accelerometer and other sensors, to create unique user experiences.
  • iOS versions: iOS developers need to consider compatibility with different versions of iOS, so it is important to test the app on older versions of the OS.


Flutter is an open-source framework developed by Google that is used for building native mobile applications for different platforms using a single code base
Among these, Android and iOS, but also Linux, macOS and Windows, as well as being the main method for creating applications for Google Fuchsia.
It is known for its ease of use, speed of development, and ability to produce high-quality, native-looking apps.
Here's how Flutter is used to build mobile applications:

  • Programming language: Flutter uses the Dart programming language, which is also developed by Google. Dart is a modern, responsive language, known for its efficiency and ease of learning.
  • Custom Widgets: The heart of Flutter are “widgets,” which are customizable user interface (UI) elements. Flutter offers a wide range of pre-built widgets and allows developers to easily create custom widgets to meet their specific app needs.
  • Native Look: Flutter is known for its ability to produce an app with a native look on different platforms. This means that the app will look and behave similarly on Android and iOS without the need to write platform-specific code.
  • Hot Reload: One of Flutter's most popular features is “Hot Reload,” which allows developers to make code changes and immediately see the results in the running app, without having to completely recompile the app.
  • Reactive Architecture: Flutter encourages the use of a reactive architecture, such as “Flutter Bloc” or “Provider”, which simplifies the management of application state, allowing for more efficient management of data and user interactions.
  • Access to Native Plugins: Flutter gives you access to native plugins written in Java, Kotlin, or Swift to interact with platform-specific features when needed, such as camera access, device sensors, and more.
  • Multi-platform support: Using the same code base, developers can create apps for Android, iOS, web, and desktop (via the “Flutter Desktop” project). This greatly simplifies the cross-platform deployment process.

React Native

React Native is an open-source framework developed by Meta that allows developers to create native mobile applications for different platforms using JavaScript and React, a JavaScript library for building user interfaces.
This is why it is used to create mobile applications:

  • Programming language: React Native uses JavaScript, one of the most widely used and well-known programming languages. Developers can also use TypeScript, a statically typed variant of JavaScript, for better type management.
  • React Native Components: React Native offers a set of pre-built components that represent native UI elements, such as buttons, views, text boxes, and more. Developers can combine these components to create the app's user interface.
  • CSS-like styling: UI element styles are defined using a CSS-like style system, which makes it easier to design and customize the appearance of your app.
  • Reuse of the Code: A big advantage of React Native is code reuse. A large portion of the code can be shared between the Android and iOS versions of the app, saving development time.
  • Access to Native APIs: React Native allows you to access the platforms' native APIs (Android and iOS) when you need to use platform-specific features. This is done using “native modules” or “bridges”.
  • Hot Reload: React Native offers a “Hot Reload” feature similar to that of Flutter, which allows developers to immediately see the effects of code changes without having to completely recompile the app.
  • Multi-platform support: React Native lets you build Android and iOS apps from a single code base, with the ability to customize the look and behavior for each platform if needed.

The Noitech “method”.

If you are thinking of develop an app for your business or project, you will first need to make sure you plan carefully and collaborate with experienced developers to get the best results.

In this sense, Noitech Software House may be the best choice. Why?

Why in Noitech we provide a highly qualified team with decades of experience in the furniture sector software development

A team capable of understanding and satisfying your specific needs through a proven method which guarantees certainty of the result and which unfolds in 8 basic steps:

Development of customized mobile apps: how they are created and the advantages for companies and digital projects

This is a method that can be applied to create any type of software: from mobile applications, which we talked about in this article, passing through the software front end, those of backend, and every type of platform digital.

Ensure fulfillment standardized, means offering the certainty of a always impeccable result and free of structural defects.

This is why we chose to refer to the ISO/IEC 12207 standard for software life cycle management, which aims to become the reference standard in software development and maintenance process.

The structure of this standard was designed to be flexible and modular, so that I can adapt to needs of every design. The standard, then, is based on two key principles:

  • Modularity, therefore definition of processes with minimum coupling and maximum cohesion.
  • Responsibility, through the entrusting of every single process to a manager.

At Noitech, we care about the result and satisfaction of our customers, which is why we take care of every detail of the realization of your project. 

For this you should rely on Us, you should not hesitate to contact us for any clarification on the matter and to talk to us about your project.

Contact one of our consultants now

Vuoi saperne di più? Hai bisogno di aiuto per il tuo business? I nostri esperti sono a tua disposizione
- or -